What is Fairtrade and Why is it Important?

Fairtrade plantations provide vital employment to many local people, especially women, who can work close to home and get paid a fair living wage. Farming jobs account for 40% of employment across the world’s entire population. It is the number one source of income that many people in rural and/or poor areas have access to. 

However, there are millions of farmers that do not receive a fair wage, despite essentially feeding the world. They don’t earn enough to look after themselves or their families effectively, and don’t have access to normal health and safety standards or rights.

By buying produce that is Fairtrade certified, we can guarantee that the benefits of trade are split more equally to these people who farm the ingredients we use in our business. We believe that making this concise choice helps us to end exploitation of adults and children, and the environment by ensuring strict rules on things such as the food’s carbon footprint, use of pesticides and soil quality.

This is why we are so proud to source all of our ingredients from certified organic suppliers with exceptional Fairtrade standards and ethics. All ingredients used to make our products are produced in the optimum soil and production conditions that they require to be at their best quality, whilst ensuring the people who grow and produce them are rewarded fairly for their effort and expertise, and the environment is maintained in a sustainable manner.

Why not take a look at our Fairtrade cacao products – we’re sure you’ll be able to taste the difference! We have the Raw Cacao made with Arribe Nacional beans, or you could try out our Organic Drinking Chocolate which is blended with Madagascan vanilla and organic coconut sugar!